Latest Blog Entries

News: WeChat Users in China Will Exceed 490 Million in 2017

July 17, 2017 Comments

Chinese users of the social media mobile application, WeChat, will exceed 490 million in 2017, according to eMarketer. WeChat, called Weixin in China, is owned by Tencent. Its name means "micro message", but its use goes far beyond messaging. WeChat is also used for a variety of things like video ca...

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Country Specific
Tags:
china, wechat
Doing Business in the MENA Region: The United Arab Emirates

July 10, 2017 1 Comments

In this blog, I will briefly discuss the economy, political environment, business languages and future outlook of the fastest developing country in the Middle East: the United Arab Emirates (UAE). With Abu Dhabi, the capital emirate, and the fascinating and beautiful Dubai, it’s no wonder why this c...

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Country Specific
Tags:
United Arab Emirates, UAE, MENA
News: Amazon Acquires Dubai-Based Souq.com

July 05, 2017 Comments

Amazon’s global expansion took another step forward with their recent acquisition of Dubai-based Souq.com for $580 million. Souq.com is an online retail service that offers over 8 million products across 31 categories in the UAE, Egypt and Saudi Arabia. They reportedly have over 45 million online vi...

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Country Specific
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Amazon, Dubai, Souq.com
News: Samsung's Knowledge of African Market Leads to Success

June 29, 2017 Comments

Despite Samsung’s challenges over the last year, they are performing very well in Africa. This is largely attributed to their knowledge of the African market and meeting the needs of African customers. The South Korean company is currently at the top of the list of most admired brands in Africa....

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Country Specific
Tags:
Africa
Website Localization Tips for the Arabic Market

June 26, 2017 Comments

There are 22 Arab countries and over 420 million Arabic speakers around the world. These numbers represent a huge opportunity for companies planning to create content targeted at Arabic-speaking audiences. Corporations are recognizing the need to localize their company websites, blogs, email campaig...

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Category:
Country Specific
Tags:
website localization for Arabic countries, Arabic website localization
The Hindi Language

June 15, 2017 Comments

Hindi is considered to be the official language of the government of India and one of the 22 recognized languages of India. Around 545 million people speak Hindi in India, 425 million consider it their first language and 120 million consider it their second language. It is the fourth most widely spo...

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Category:
Country Specific
Tags:
India, Hindi

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