Latest Blog Entries

News: Global Strategies Are Shifting Toward New Ways of Localization

September 20, 2018 Comments

According to a recent study from consulting firm ATKearney, the growing threat of global trade wars, the demand for products that are tailored toward local preferences and other pressures have caused companies to rethink their approach to targeting global audiences. Rather than mass-market productio...

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Category:
Global Franchises
Tags:
global trade, product localization, global business
News: Doing Business in Africa

January 26, 2018 Comments

Africa is a land of opportunity for companies and entrepreneurs looking to invest in new markets. The continent offers rich natural resources and a rising middle class. A recent AfrikaNews article highlighted Deloitte Consumer Review data, which predicted the African economy would see annual growth ...

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Category:
Country Specific
Tags:
doing business in Africa, Africa, global business
News: 4 Habits of Successful International Companies

September 21, 2017 Comments

As companies recognize the numerous benefits of international expansion like new customers, lower costs and diversification, they begin making plans to enter into new markets around the globe. But before companies start planning their global strategy, there are a few factors to consider....

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Category:
Language Translation Facts
Tags:
international business, global business
Translation and Localization for Africa: Republic of Guinea-Bissau

August 23, 2017 Comments

Guinea-Bissau, officially known as the Republic of Guinea-Bissau, has a rich history of kingdoms, colonialism and political instability. Different regions of the country were once ruled by the Kaabu and Mali Empires. Later, the Portuguese Empire came and held colonial rule from 1474 until 1974....

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Category:
Country Specific
Tags:
africa, global business
News: Chinese Tycoons Look for Opportunities in Kenya

July 21, 2017 Comments

A group of 38 men and women from the Beijing Chamber of Commerce visited Kenya earlier this week looking for areas of growth for both China and Kenya. The group was led by Jack Ma, founder and executive chairman of China's ecommerce giant Alibaba....

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Category:
Country Specific
Tags:
china, kenya, africa, global business
News: PayPal Introduces Global Sellers Program

July 12, 2017 Comments

Today, PayPal launched their new Global Sellers program to help ease the process of selling internationally. PayPal partnered with “Plug & Play” solution provider, Webinterpret, to offer a range of services...

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Category:
Language Translation Facts
Tags:
global business, PayPal

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